Micha, Instructor, bios, puaMicha is a self-employed online marketer living his dream. He is able to travel the world and work wherever his adventures lead him, meeting wonderful people along the way. Life has never been so easy for him, but it shows that absolutely anything is possible. If there is a will, there is a way.

Micha comes from a small town in southern Sweden, from a blue-collar family and working-class social circles. Most of his family and friends never went to college and they’re unapologetic for it. It was just their way of life. For most of his life, Micha was destined to follow suit.

Growing up, Micha had a fair amount of success with women in high school, but always under the specter of drugs and alcohol. He made sure he was on the party train and had a big social circle that kept bringing in new girls. Living the sex, drugs and rock-and-roll lifestyle had its price. Everything came to an abrupt end when he decided that there was much more to life than this and recognized that he had an alcohol and drug problem. Seeking treatment for his addictions started a journey of self awareness and development enabling him to grow and to be more in touch with his inner self and his journey as a man.

Taking control of his life, Micha soon realized that his previous life wasn’t for him. He decided to move to Norway where he met a girl who changed everything. She was "the one." It was only after admitting this to himself and letting his guard down that Micha faced his next hurdle when she wanted something else and left him. He was heartbroken.

After a long period without company, and without the comfort of drugs and alcohol, Micha realized he just did not know how to approach and attract women without the self-destructive crutches. That’s when Mr. M did his first Oslo bootcamp and Micha took the plunge. He signed up for a truly life-changing weekend. Looking back, Micha remembers the hard work he put in right after the bootcamp. Had he failed, he had a 45 minute walk home from central Oslo, in below-zero temperatures, to look forward to. Throughout his journey there were to be many freezing walks home, but Micha stuck with it and in the end it was worth it. Hard work pays off.

Micha became Country Captain for Norway, working on media promotions as the local Love Systems representative. It was his way of bringing value. In turn, he was invited to start helping out at bootcamps as an approach coach and made a good enough impression to get selected as the last participant of Project Rockstar 2009.

Project Rockstar 2009 completely transformed Micha's approach to life and saw him working six days a week. During those weeks he constantly explored new socializing methods and surrounded himself with the "best in the business."  (Read about his adventure on The Attraction Forums.)

Micha is a strong believer in making the impossible possible. He is the master of his own destiny. The opportunities that have arisen since Micha signed up for his bootcamp are diverse, and it is just the beginning of the adventure that lies ahead. Being there to support others and guiding them along paths similar to those he took was an obvious choice for Micha. Of all the companies in the industry, Micha chose Love Systems because, as he puts it, “that’s where you’ll find the best in the business of dating science.”





"Such a lovely and down to earth guy. Micha approaches instructing with compassion and a profound ability to inspire confidence. He is able to make you feel completely at ease with approaching difficult sets and has the ability to manifest courage. He isolated sticking points, corrected posture issues, demonstrated the simplest and in my experiences most effective kino escalation method and was a brilliant in-field instructor. I am positive that he can help any student overcome approach anxiety. Anyone who gets the chance to work with him will find that he relates to his students in a heartfelt, sincere way and in doing so will help you to conquer any self-limiting beliefs. He allows you to lean on his experience and will give you all the time you need. He spent many of his breaks coaching me during the seminars and his gentle personality will make you feel completely comfortable discussing the most personal of issues."

-The Attraction Forums.
"I worked mostly with Micha who did an amazing job at making my approaches more natural and flirty, all the while using direct game only. The girls were very responsive most of the time; when I ran out of stuff to say I could just get back to Micha who would give me a fun routine or line to use and relaunch the discussion and it was ON. By the end of the night I caught another student in a 2 set and because of the heat of the previous sets and Micha's advice I was literally able to make out with her in 3 minutes which allowed the other student to make out with his girl. Sadly I failed to pull my girl even though she was very attracted. I got her number though, and we all left on a high note and very eager to learn what was coming on day two."

-The Attraction Forums.
"When I entered the place I felt great, but somehow after a minute my approach anxiety kicked in and I got nervous. One AC, Micha (physically a real ALPHA male), calmed me down and talked me into approaching some sets. My review by the way for this guy? He gave me the feeling he was really ‘there for me.'"

-The Attraction Forums.
"The best part was that Micha and Mr. M took the time to demonstrate on me how they would actually do it, and then I ran it on them as though they were the set to get feedback until I got it correctly. Mr. M’s kino definitely has a more dominant side (i.e. wrist holding) that contrasts well against the Asian stereotype, whereas if Micha (who is a beast of a man) tried that, the girls would likely get intimidated. Micha’s kino was gentler and more similar to Keychain’s demonstration."

-The Attraction Forums.

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